Modelos psicológicos del comportamiento del consumidor
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Modelos psicológicos del comportamiento del consumidor
Añaños, Elena
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https://ddd.uab.cat/record/200086
Date:
2022-04-03
Document type:
Objecte d'aprenentatge
Published by:
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Abstract:
Principales modelos psicológicos que explican el comportamiento del consumidor.
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